(Pr) Magazine Advert

Bokeh set to 'lighten'

Bokeh set to 'darken'

Whilst making the finishing touches to my magazine advertisement I decided to try out different blend types for the bokeh effect layer. On the first image, the bokeh layer is set to 'lighten', but in the second it is set to 'darken'. I decided to ask my fellow classmates which they liked better as I couldn't decide, and the majority replied that they preferred the bokeh effect when it was set to darken, but they also liked the main image when it was a bit brighter, therefore I have decided to see if I can brighten the main image so that I can keep the darker bokeh effect.

Above is my altered magazine advertisement. I've altered the brightness and contrast of the main image so that it stands out more and I've also given the main type a colour overlay so that it looks more aesthetically pleasing and also stands out from the background more. I'm still not 100% happy with this outcome, however, so I will continue to make alterations.

(Pr) Digipak Feedback

In order to best judge my digipak and in order to gather the best audience feedback, I printed out my digipak and folded it up so that it resembled the real thing. I then asked my fellow classmates what they thought about it and what improvements could be made, this is what they said:

Improvements to be made:

• The colour of the main type on the front cover doesn't stand out enough 

Positives:

• The disc design looks effective
• The continuity of the product is effective (the colour scheme, the typography)
• The use of a variety of images